Category - Tips and Advice

Pricing Guide: How To Price Your Products or Services

In this guide, you will learn everything you need to know about pricing your products and services, including understanding the Laws of Supply and Demand, how to perform Market Research, common pricing mistakes to avoid, and how to implement proven pricing strategies into your business.

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Your Business Can Survive & Thrive Despite a Recession

Learn how your business can survive through a recession. This article goes through the proactive steps you should take to protect your business.

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Succession Planning: How to Transfer Ownership of Your Business

Table of Contents What is Succession Planning? Why is a Succession Plan Important? Who Should Create a Business Succession Plan? When Should a Business Succession Plan be Created? What Should Be Included in a Succession Plan? Ways to Transfer Business…

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How to Grow Your Business with Remote Employees

Table of Contents Benefits of Hiring Remote Employees Remote Work Options Interviewing Remote Employees Integrating Remote Employees into Company Culture Communicating & Collaborating with Remote Employees Managing & Motivating Remote Employees How Companies Feel About Remote Work Transitioning an Onsite…

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Business Contingency Planning for Emergencies

Table of Contents What is a Contingency Plan? Why You Need a Contingency Plan How Do You Create a Business Contingency Plan? Brainstorm “What If” Scenarios Reducing Risk Factor Timing into the Plan Emergency Financing or Fund Disaster Insurance Plans…

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Market Segmentation: Don’t Advertise Without It

Table of Contents What is Market Segmentation? Why is Market Segmentation Important? When to Segment Your Market Types of Market Segmentation  Market Segmentation the Coca-Cola Way How Should You Segment Your Audience? How to Develop Buyer Personas  How to Use…

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Customer Relationship Management:  Creating Win-Wins

Table of Contents What is Customer Relationship Management? Understanding Customer Relationship Management  Types of CRM Technology  Acing the Customer Satisfaction Game Why Do Customers Leave a Company? Get Customers to Stay With You by Showing You Care   For Costco, Satisfied…

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How to Determine Employee Pay Rates & Raises for Maximum Productivity

Table of Contents Factors That Determine Pay Rates Non-Monetary Forms of Compensation Reasons to Give Employees Raises Impact of Employee Performance on Pay Raises Do Employers Have to Give Raises? What’s Considered a Good Pay Raise? Final Thoughts – How…

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Winning Strategies for Improving Team Dynamics 

Table of Contents What are Team Dynamics? Team Dynamics vs. Group Dynamics Key Dimensions of Team Dynamics Impact of Team Dynamics on Performance Strategies for Improving Communication Skills Psychological Models of Team Dynamics Non-Psychological Models of Team Dynamics Dealing with…

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The Best Tools for Managing & Growing Your Business

Table of Contents Accounting  Calendar Management Communication   Content Management  Customer Relationship Management  Email Marketing Employee Management  Enterprise Resource Planning  File Sharing & Storage Inventory Management Marketing & Sales Team & Project Management Time Expense Tracking Vendor Management Final Thoughts –…

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